Welcome To Episode #147 of the Amazon FBA Private Label Show Podcast!
In this episode I chat with Emma Tamir about Amazon listing optimization and how to convert Amazon shoppers into buyers.
Listen to this Amazon FBA Podcast!
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How To Convert Browsers Into Buyers with Emma Tamir - Amazon Listing Optimization EP147
Competition on Amazon has become fierce and you need a listing that converts shoppers into buyers. In this episode I am joined by Amazon listing optimization expert Emma Tamir where we break down the tips and strategies that help your listings convert to sales. Having a well optimized listing that speaks to your target customer is essential to growing your business on and off of Amazon.
KEY TAKEAWAYS FROM THE PODCAST:
1. Know your target customer - It's critical that you build a customer avatar and speak them appropriately in your listing copy. You need to know what's important to them and how to speak to them to get their attention.
2. Tell your brand story - What makes your product and brand unique and different compared to the competition? You should use your listing and A+ content sections to tell the story of your products and brand. Why should they buy your product over the competition? What is your brand all about? What do you stand for?
3. Add text to images: Amazon is a very visual platform as most customers will pay lots of attention to your images. Use some space on your images to add some text to help you point out a feature or benefit of your product and guide the customers decision. Be careful not to add too much text and make sure the text is large enough that it can be ready without zooming in on it.
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How To Convert Browsers Into Buyers with Emma Tamir - Amazon Listing Optimization EP147
Welcome To Episode #146 of the Amazon FBA Private Label Show Podcast!
In this episode I am joined by Brian Miller where we discuss how to navigate through the current supply chain situation in China right now.
Listen to this Amazon FBA Podcast!
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How to Navigate Coronavirus and the Chinese Supply Chain EP146
The Coronavirus pandemic has created an absolute mess for much of the world right now. If you are selling on Amazon and importing from China you certainly are experiencing delays and sky high shipping costs which are eating up your profits. So what's really going on in China right now and how can you properly navigate your way though the mess? In this episode I am joined by Brian Miller who well help us make sense of everything and tell us what we need to know about China supply chain.
3 KEY TAKEAWAYS:
1. Ask your forwarder about "fast sea shipping" which is a good alternative to paying sky high air shipping rates.
2. Evaluate all current and future products to align with current the current economic climate and disposable income of your customers.
3. Re-negotiate your terms and prices with your suppliers as they will be desperate to keep your business.
ABOUT BRIAN MILLER
Brian Miller has been living in China for the past 10 years. He previously worked for one of the largest Chinese government owned manufacturers managing their North American
Export operations. He now runs a 3rd party logistics warehouse in Shenzhen China called EasyChinaWarehouse.com. The company provides 3rd party logistics and shipping for Amazon FBA sellers and any ecommerce company creating products in China. He also founded and runs a mid six figure E-commerce company which sells Bluetooth speakers.
==>> Connect with Easy China Warehouse
Not a member of the Facebook Mastermind group yet?
WANT ACCESS TO A FREE AMAZON TRAINING COURSE?
RESOURCES MENTIONED IN THIS EPISODE:
SUBSCRIBE TO THE SHOW!
I NEED YOUR HELP!
If you felt you got any value out of this podcast, then please support me with an iTunes review. It's simple to do! Just click here to head to iTunes and leave an honest rating and review of the podcast. Every review helps!
How to Navigate Coronavirus and the Chinese Supply Chain EP146
Welcome To Episode #145 of the Amazon FBA Private Label Show Podcast!
In this episode I am joined by Marcella Dominguez where we break down and discuss the importance of obtaining a trademark for your Amazon FBA business.
Listen to this Amazon FBA Podcast!
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How To Protect and Grow Your Amazon FBA Business with Trademark Attorney Marcella Dominguez
If you are serious about protecting and growing your business you need to make sure it is properly protected. One of the things that sellers will want to do is to obtain a trademark. A trademark will give you many protections and benefits such as the ability to enroll in Amazon Brand Registry. The process of applying for and obtaining a trademark can be a little confusing for many sellers. On this episode I am joined by trademark attorney Marcella Dominguez. Marcella will break down exactly what you need to know about the process of applying for and obtaining a trademark for your business.
Apply For Amazon Brand Registry
United States Patent and Trademark Office
CONNECT WITH MARCELLA
Not a member of the Facebook Mastermind group yet?
WANT ACCESS TO A FREE AMAZON TRAINING COURSE?
RESOURCES MENTIONED IN THIS EPISODE:
SUBSCRIBE TO THE SHOW!
I NEED YOUR HELP!
If you felt you got any value out of this podcast, then please support me with an iTunes review. It's simple to do! Just click here to head to iTunes and leave an honest rating and review of the podcast. Every review helps!